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“We’ve got a ready-made solution for you.”
Really? We haven’t even got to know you yet and we’re already presenting a proposal? Then we’re either clairvoyants or novices. A good agency knows that it can’t build a functioning website for you until it has found out in detail what can only be discovered from you. That’s why we’ll ask you plenty of questions at our first meeting.
We need to understand your business down to the smallest detail. What role does the website play in your business process? What do your customers need and why do they buy from you? What are their concerns or wishes? Do you use CRM and how?… We may even ask you about things you wouldn’t have thought were related to the website. Only then, based on your answers, will we begin to compile the initial study and, following that, the first draft. But the questions don’t stop there; we’ll keep asking you right up to the end.
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“What exactly does your company do?”
A good agency will find out everything it can about you in advance. It will never turn up with a blank sheet of paper and an empty head, but will surprise you with just how much it already knows about you.
At AITOM, when preparing for the first meeting, we draw on experience from sectors similar to yours. We’ll browse your competitors’ websites and find out everything we can about your business. This helps us expand our list of questions and clarify exactly what we need to know before we can even get started.
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“Karel here will take care of everything for you.”
If someone claims to have a perfect understanding of everything required for your website or its redesign, alarm bells should start ringing in your head. Just because the boss is a jack-of-all-trades doesn’t mean they can single-handedly deliver a new website from A to Z. Designing the site’s structure, coding it, writing the content, creating a marketing strategy and launching a campaign… that requires a team of specialists. A good agency will be happy to introduce them to you if you wish, and give you the chance to speak to them directly.
A sensible project manager will never claim to have an immediate answer to all your questions.
At AITOM, you can contact the specialists working on your project directly at any time. We often suggest direct communication with them ourselves to prevent misunderstandings and speed up the processing of your requests.
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“We’re fast, affordable and high-quality.”
Although most of us know the rule that fast, cheap and high-quality = impossible, in the heat of the moment we can sometimes get carried away. Whether it’s buying shoes, accounting services or a new website. After all… who wouldn’t want to save money and have a perfect website in three weeks?
And how do we do it at AITOM? We create great websites that generate revenue, at a fair price and within a reasonable timeframe.
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“We don’t have any competition results; we don’t enter them.”
That’s a shame. Awards from industry competitions are a prestigious affair, and every good agency is keen to show them off. It allows them to compare their skills with other professionals, maintain quality contacts, and also keep track of what’s interesting in the industry. All of this could be just what your website needs.
At AITOM, we’ve won a number of awards for our clients’ projects in the WebTOP100 and IEA competitions. We’d be happy to show them to you and demonstrate how we draw inspiration from them for your website too.
Do you need a new website and want to have your first meeting with professionals?
Book a free consultation with us.