Children’s homes in AITOM

On Saturday 30 May, three children’s homes visited our company, AITOM, as part of the 9th annual ‘Out of Home’ event. The aim of the event was to introduce the children to various professions, ranging from firefighters to IT specialists.

Our team of AITOM employees was tasked with explaining to the children what our jobs entail, and what it takes to become a marketing specialist, programmer, coder, graphic designer, project manager or sales representative. The company had arranged for one representative from each profession to be present, who told the children how they got into their jobs and what they had to do to be able to do them.

Introducing our jobs was just the start of what we had prepared. The children were able to try our work for themselves, as they were given the task of designing advertising banners and texts for Facebook. First, the children were given a brief brief. With our guidance, they then began to create and brainstorm, just like proper marketers. Finally, it was the turn of our graphic designer Lukáš

, who brought the children’s ideas to life right before their eyes on a large-screen TV.

You can find more photos on our Facebook page here.

 The banners were designed by children from children’s homes: Horní Čermná Children’s Home, Planá Children’s Home, Plesná Children’s Home

Here is a sample of our final display; you can find more photos on Facebook:

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