Rubrika: AITOM žije
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BILLA Gustoacademy: How we built a B2C project for tens of thousands of users
BILLA approached us with the idea of creating a food service portal, and the result is a project that no other supermarket chain in the Czech Republic currently has.
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AITOM presents a live webinar – online marketing in the post-COVID era
Online webinar on ‘3 essential steps to boost your website’s profits’. Online marketing during and after COVID
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Marketing & diplomacy. With a major client, you need both
The success of a new website or project hinges on one key factor: relationships. Not just between the client and us, but also within the client’s team.
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Micro-influencers: how and why to work with them
5 things you should know if you’re considering working with micro-influencers. Authenticity is their strongest asset. Micro-influencing is proving to be…
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A strategy for a major career website
What principles did we apply when creating a major career website for ČEPRO? And which approaches have proven successful for us in other HR projects as well?
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An online project without any preparation? A recipe for disaster!
At AITOM, we start our projects from the end. We begin by clearly defining where we want to take the online project, and then we look for the paths that lead to that goal. We call this the initial study.
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OUR ONLINE MARKETING WEBINARS
Take advantage of our online marketing specialists’ expertise and be inspired by AITOM’s webinars. You’ll gain an insight into the latest trends in: B2C and B2B, online marketing, website development and data analysis
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HR marketing in the age of digitalisation: how to create a good career website?
Joining us on the broadcast were representatives from Welcome to the Jungle, Edenred and Heineken, and together we shared tips on HR marketing in the online world
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3 basic steps to analysing the competition
In just a few minutes, your competitors will inspire you to improve your website. Take your time to work out what caught your eye and what put you off.
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5 tools to help you improve your website’s performance
You could write a whole series of articles about each of these tools. So please treat our list as a practical and concise summary of the free options available to us on a daily basis in the basic versions, and how we can use them to improve our website’s performance: